It has become indubitably apparent that the modern-day Internet era has had a profound effect, (arguably feigned at the expense of authenticity) on the way in which music is consumed; facilitating a vitally increased level of access to bands through an array of social media outlets which, when used effectively, implement vast promotion to a monumental audience.
Through a third party upload to YouTube initiating their publicity, coalesced with notoriously exuberant live shows and backing from Thurston Moore, Yak are distinctly more than yet another mere product of the outcome of social media. Yak are product of dark, visceral and a somewhat unhinged entrapment of noise, intensity and raucousness that reflects entirely through their debut EP, ‘Plastic People’.
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Embodying sleazy guitars coupled with droning, slurred vocals, ‘Plastic People’ encapsulates Yak’s identity of unperfected, rage-fueled garage rock and seamlessly fuses grungy layers of psychedelia inspired instrumentation and creates a thrillingly dark yet catching sound. Furthering this, ‘Distortion’ accommodates overpoweringly overdriven guitar work in complete contrast to Oliver Burslem’s subdued, distant vocals and further communicates Yak’s ambiguity. ‘Smile’ emits a sinister aura of ominous provocativeness through an onslaught of unhinged instrumentation featuring childlike punches of piano, akin to The Velvet Underground, blended with a conflicting subtlety through hauntingly seductive vocals comparable to Nick Cave, and climaxing in an impetuous, brash finale.
‘Plastic People’ harmoniously fuses a core of British indie with heavily explored elements of psychedelia and garage rock with audacious, sinister themes, delivered with an onslaught of raucous, gnarling guitars against seductively delivered vocals, all concocted with vastly experimented and imperfect layers of gritty, unrehearsed noise and visceral lyrics to produce an impeccably conveyed EP that vividly expresses Yak’s vision and discordant delusions; their ascent to notoriety through their jarring descent to hysteria.
The full track-listing for ‘Plastic People’ is as follows…
You can see ‘Yak’ live at one of the following venues…
7th June 2015 – Field Day, London TICKETS
17th June 2015 – Oakford Social Club, Reading TICKETS
18th June 2015 – Hyde Park W/ The Strokes TICKETS
25th July 2015 – Secret Garden Party TICKETS
24th September to 10th October 2015 – Supporting Peace at Various venues TICKETS