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Courtesy of Sun & Sky Records

After Six Wins at Billboard Music Awards, SNOW Releases New Single “Fallen”

Snow Partners With Sun & Sky Records for New Release

After a phenomenal sweep of the 2020 Billboard Music Awards and Latin Billboard Music Awards with six wins, Snow is releasing his newest single “Fallen” under Sun & Sky Records. “Fallen” embodies the Canadian rapper’s unique style of hip-hop laced with a reggae-like flair. Having soared up the pop and R&B charts with his previous releases like 8-time multi-platinum single “Informer” (which spent 7 weeks at #1 on Billboard charts) and recent award-winning hit “Con Calma”, Snow is eager to release the next hit that fans have been anticipating.

Snow is most recently acclaimed for his dynamic hit “Con Calma” with Daddy Yankee. Winning Top Latin Song at the 2020 Billboard Music Awards, Hot Latin Song of the Year, Vocal Event, Airplay Song of the Year, Digital Song of the Year, Streaming Song of the Year, and Latin Rhythm Song of the Year, “Con Calma” has earned over 800 million streams on Spotify, quickly becoming one of the hottest songs of 2020. The success of the 41x Platinum streamed song “Con Calma” by Daddy Yankee and Snow has generated numerous wins and nominations across several award presenting platforms such as The Latin Grammy, ASCAP, SOCAN, Billboard and The Latin Billboard Awards, The iHeartRadio Awards, and The Latin American Music Awards.

Darrin Kenneth O’Brien (DKO), best known by his stage name Snow, an acronym for Super-Notorious Outrageous-Whiteboy, gained international stardom with his 8 time, multi-platinum single “Informer”. “Informer” exploded on the billboard charts, spending 7 consecutive weeks at #1 and Snow was even featured in the Guinness Book of World Records for the biggest selling reggae song in history, paving the way for many artists in the reggae, hip-hop arena. Snow maintained a strong presence in the international reggae-arena, producing several top-charted hits and recording six successful studio albums over the next two decades.

Over 25 years later, Snow has once again resurfaced at the top of the global charts. This time around featured in the reggaeton chart topping single “CON CALMA” by Daddy Yankee. The song is a remake of his classic “INFORMER” with an addictive Latin spin making it an instant club anthem. In 2019, Con Calma became the most viewed video of the year on YouTube garnering over 1.6 BILLION views and has passed over 2 Billion views. The remix featuring Kate Perry also charted & peaked in several charts worldwide. The success of the 41x Platinum streamed song has generated numerous wins and nominations across several award presenting platforms such as The Latin Grammy, ASCAP, SOCAN, Billboard and The Latin Billboard Awards, The iHeartRadio Awards & The Latin American Music Awards amongst many. Con Calma – Calmly – With the current Snowball effect in place, SNOW is working with award-winning producers and a new comprehensive management team. He is engineering his way back into the mainstream spotlight to deliver new music & content.