LA-based songstress TRACE
has announced her sophomore EP ‘LIKE
HELL’, out 4th October via Ultra Music.
A six-track project, ‘LIKE
HELL’ opens with lead single ‘All My
Friends’, a wistful ballad TRACE
previously explained was written after she decided she was going to “full-heartedly pursue” a career in
music. This vibe continues throughout the EP, with ‘Missing Me’ tapping into the emotions that follow a difficult
breakup, while single ‘Make Me Laugh’
continues in a similar vein. Closing things out, title track ‘Like Hell’ provides the EP’s most
delicate moments – with sparse instrumentation allowing TRACE’s soft vocals to take centre stage.
Growing up in Orange County, California, the daughter of Carol Kim (known as ‘the Tina Turner of Vietnam’), TRACE never planned to follow her
mother’s footsteps and pursue a career in music. She picked up an acoustic
guitar for the first time as a teenager, but didn’t begin writing songs until
her freshman year of college. TRACE
found her voice in writing songs, and since then, music has become a personal
calling that she hasn’t turned away from.
In 2016, TRACE
brought her first EP ‘Low’ to life
through a Kickstarter campaign. The four-track project earned her comparisons
to the “west coast cool of Lana Del Rey” and
the “R&B-kissed ruminations of James
Blake,” as well as over 20 million
streams and her first record deal.
In early 2018, TRACE made her Ultra Music debut with her single ‘Blood and Bones’,
followed by the release of two more singles ‘Side Eye’ (which was
featured on The Fader‘s fall list of
‘Best New Pop Songs’) and
‘Anxiety’ which premiered on Forbes.
For the latter, TRACE partnered with
the California chapter of non-profit organisation National Alliance on Mental Health (NAMI) to raise awareness on
anxiety in the entertainment industry. The partnership included limited-edition
merch being sold through TRACE’s site
with proceeds benefiting NAMI.
One of the brightest lights to emerge from the west coast
music scene in recent years, ‘LIKE HELL’
is a coming-of-age EP that will only enhance the hype that surrounds TRACE.
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