dying in designer Releases “Lately” Music Video

Fresh off signing to Hopeless Recordsdying in designer has shared a music video for his single, “Lately.” On “Lately” – the first track to hit over a million streams – dying in designer Bobby O’Brien laments, “This was my worst fucking year. I could drown in my own tears.” Stripping all pretension and leaving raw vulnerability, he admits freely to dealing with suicidal thoughts.

Lately was written like a suicide note. I was in a very toxic relationship, which put me in an extremely dark place,” he shares. “I want to help people who feel the way I have felt. I want to be a role model to these broken kids around the world. I want these kids to know that it’s okay to feel down sometimes – emotions are real and will always be universal. I want my music to save lives.”

About dying in designer:

For Chicago based singer/rapper dying in designer, 2018 was the hardest year of his life. Consumed by a toxic relationship that led to pain, heartbreak, depression and suicidal thoughts, O’Brien used every ounce of pain and sorrow to create music that pulled him back into the world. The result is a lyrically gut-wrenching, honest, raw portrait of emotion backed by catchy melodies, cathartic 808s and breakdowns.

dying in designer’s early influences came from bands like Blink 182 and Silverstein. He played in emo and hardcore bands throughout high school, at the same time becoming fully-engulfed in rap and the Chicago drill scene. dying in designer cemented his unique style, blending pop punk, emo, rap, and trap to create a sound all his own.

This unique blend of styles shines through in “Devil’s Callin’,” the uplifting single with a false bravado. Feeling broken and anxious, dying in designer uses his pain, anger, and sadness as fuel towards something therapeutic and cathartic. On the meaning behind the song, dying in designer explains, “The song is about saying you feel better about moving on from a past relationship, when in reality, you really don’t want to move on at all.” “Gerard Way” deals with missing someone after they’re out of your life. It’s about wrestling with good and bad moments, and ultimately admitting that “you’re not okay.”