A new immersive exhibition aptly named ‘ABBA: Super Troupers’ is set to open at the Southbank Centre in December to celebrate the music and legacy of the iconic pop group. For the first time ever in the UK, fans will have the chance to see items from the band’s private archives, including a replica of the Brighton Grand Hotel room where the Swedish band celebrated their 1974 Eurovision victory, as well as the medal they won.
Singer Björn Ulvaeus said of the exhibition: “Since our songs, which were written in the 70s, are still being played today it’s particularly interesting that the Southbank Centre exhibition is placing them in the temporal context in which they were created… We recorded Mamma Mia in 1975. What happened that year in the UK and in the world? One thing is for certain – it seems unbelievably long ago!”
“We are so excited that the exhibition is taking place at the Southbank Centre, which is just a few short steps away from Waterloo,” singer Frida Lyngstad added.
Producer Paul Denton (via The Guardian) stated: “It will be a different take on Abba we hope. In 1974 Britain economically was not doing that well … what was it about Abba that actually caught the imagination of the public?”
“If you look at pop music across the decade, the huge shifts in musical tastes and the emergence of punk – if you look at the charts, Abba were a mainstay in the album and singles charts and there is something about that which is worth celebrating, and we will show what it was about them which captured hearts and minds,” he added.
‘Abba: Super Troupers’ opens at the Southbank Centre from 14 December to 29 April 2018. Tickets are set to go on sale from Tuesday July 4 July.