Miami-based Latin-Grammy nominated, Award Winning & Platinum EDM/Pop producer Jack Massic has released his newest single “#whatever” and accompanying video.
“#whatever” is the perfect track to kick off the summer season thanks to its Latin influenced rhythm. Jack Massic and Milena Berns wrote it. Karen Inder provides the powerful vocals. “#whatever” was mastered by The Mastering Palace’s legendary Dave Kutch (Camila Cabello, Alicia Keys, Jay Z, Justin Bieber, etc.). It was mixed by Grammy-nominated engineer and producer Brent Kolatalo (Kendrick Lamar, Lady Gaga, Bruno Mars etc.).
The colorful and fun visual was directed by Colombian award-winning director Diego Andrade. The visual follows a dancer who is on her way to audition for a Jack Massic video. While her day seems to start messily, it soon turns around. She bumps into into a young dancer, immediately brightening her mood. The dancer, in-turn, goes on to brighten the view of the rest of the people in the video. The video closes with the dancer successfully getting the role in Jack Massic’s new video. The video serves as the perfect visual for Massic’s motivational and empowering track. It emphasizes the single’s message of never giving up and always chasing your dreams.
Jack Massic has worn many hats in the music industry. He has been a musician, songwriter, producer, and is now an EDM producer and DJ. His previous accomplishments have awarded him a number of successes. He has won Latin Grammy nominations. Massic has certified Platinum and Gold albums. Also, Massic has had #1 hits on the radio charts and a tour with over five hundred shows globally.