Photo Credit

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    Paul Smith

    Photo Credit basics

    It is extremely important that if you add an image to one of your articles that you confirm who is to be credited.

    Photographers work is generally copy-writed and is either owned by them or the company they were employed by (PR, record company, live music venue etc). Legally all websites must declare the owner of the work as failure to do so can lead to massive fines ($500 – $3000) by companies such as Getty and Pixsy.

    Usually a photo sent via email from a PR company will have the credit to be used. However, if you are ever in doubt then drop them an email asking who should be credited on the site.

    If you are unsure of who to credit in any article you submit then add a comment to your piece stating so and we can then pick up the paper trail on your behalf.


    Copyright Owner Permission

    Step 1

    Include a © symbol next to the photograph, along with the name of the source or “Photo by (Name of Photographer).”

    Step 2

    Create the copyright symbol by pressing “Alt” + “0169” on your keyboard’s numeric keypad in Windows or by pressing “Option” + “G” on a Mac.

    Step 3

    Position the photo credit directly with the image when possible, or include it as part of a single “Photo Credit” page.

    Requesting Permission for Use

    Step 1

    Draft a letter of request and include the title of the publication where you plan to use the photograph, name of the publisher, type of publication, estimated number of copies to be printed, date of distribution, languages of distribution, territories of intended publication and what date the photo is needed.

    Step 2

    Indicate which type(s) of use of the photograph you need, such as reproduction, display or modification.

    Step 3

    Request which formats you need the photo copy provided in: Digital, print, scan or transparency. If you request a digital copy, include your preferred file format and resolution.

    Step 4

    Include the cost of publication or admission if copies will be sold or published in a free handout for attendees of an event, if applicable.

    Step 5

    Note admission cost, quantity of attendees and the event’s sponsor when using the photograph as part of a presentation.

    Step 6

    Supply a plot synopsis and use context if you intend to show the photo in a movie or television broadcast.

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