When SHIELDS descended from Tyneside to scoop the second prize at Glastonbury Festival’s Emerging Talent Competition there wasn’t just sold out shows and an appearance at the biggest show on earth on their minds. In actual fact the main issue to address was sprucing up the footwear before performing in front of the festival crowds.
So, what was the first stage of SHIELDS plan to return them to Somerset in June?
“New trainers all round“, was frontman Luke Elgie’s reply and it seems essential if their Glasto plan comes to fruition. “We have a sold out warm up show in our hometown a week before our first at Glastonbury,” continues Luke, “so if it all goes without a hitch there might be enough time to add a dance routine“.
There’s no doubt that the band are going to embrace this opportunity and before they get the chance to “party with some chemical brothers“, Luke says that there has been much more to sort out than their set running order.
“Much time has been spent debating which bands to see and to facilitate everyone’s desires we have a meticulous plan involving time travel, teleportation and a bottomless beer“.
It has been a fantastic few months for the indie-electro pop outfit in which they’ve won a generous PRS prize through the Emerging Talent Competition and have created a colourful video for their latest single release, ‘Enemy’.
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“The video was directed by our good friend Tracy Whitwell,” explains Luke, “She came up with the idea using a technique called ‘light painting’. Despite the psychedelic look, the video has no special effects or CGI.”
So how is light painting created? “It involves a lot of running with light sticks – think Light Sabres – in dark rooms with long exposure photographs,” says Luke, “After a lot of blood sweat and tears the result is something resembling stop motion but it is incredibly colourful and really felt right for us as a mood for the song.”
There is no denying that the effect is every bit as eye-catching as the stomping melodies of the song and it is a great introduction to ‘How Can We Fix This?’ their album that has been written, recorded and produced by SHIELDS. Luke goes on to explain what they were trying to create when the album started coming to fruition.
“With the record we wanted to capture the live essence of our performances on stage. It’s a natural progression from our Kaleidoscope EP and some of the sounds will be familiar for people who have heard our previous material.”
It was ‘Mezzanine’ from this EP that caught the ears of the Emerging Talent judges and the standalone release of ‘Enemy’ shows that the band are full of commercial ideas.
“The bright colours of the video reflect the energy of the music on the whole album. Enemy may not have made the album but it still is one of our favourite songs to date, which is why we’ve put in the time and effort to release it on its own. We feel it carries such a great mood and melody that it’s perfect as a song to prelude our album which will be out in the autumn.”
The high profile nature of their summer that culminates in a place on the bill of the renown Lindisfane Festival should mean that demand for their debut full length feature could see another round of trainers on order by Christmas.