Somewhere in the South of France, WE-ARE-Z filmed their latest video for new single ‘Easy’ (out on the 22nd April). It is an interesting video to say the least. Having been influenced by people who live on the verge of what’s considered normal, you wouldn’t expect anything less from the band than just that. The video has quite a surreal nature and reflects the idea behind the song which recalls the time that 3 of the band members were simultaneously travelling around different parts of the world.
The band were very much involved in the making and creativity of the video. Vocalist, Gabriel Cazes plays the starring role as the main character – a man washed up on a beach, who journeys into the unknown with his portable keyboard, on an exploration through a pink door into what seems like another world. From a beach, he wonders through the door and appears in a field of Sunflowers. In the distance, there is nothing but rolling hills. Bright pink objects randomly appear throughout the video. These objects seem to take him to different places, until he ends up in his final destination on top of a cliff, where he finds a large bright pink ‘Z’ on the ground. The camera zooms out to see Cazes celebrating with his arms in the air. Whether this has some deeper meaning, for example, regarding the band – the ‘Z’ and Cazes’ celebrating suggesting they’ve finally ended up in the place they’ve been wanting to be – or whether it’s just another oddity, another unusual aspect of the bands’ creative mind at work, I’m not sure.
WE-ARE-Z are a lively band with a true indie-pop sound – the video suits this sound. It’s a fun, interesting video and the track is fulling deserving of it’s GIGsoup Track of the Day accolade.
This Track of the Day article was written by Alia Thomas, a GIGsoup contributor.